CONSUMER BEHAVIOUR-meaning is that it describe the stages of consumers purchase decision. i knew about customers who give a chance of success to any business. A business can earn a long run profit in the market is a tough job and to survive in the market the person should have a clear vision toward the goal and he should always possess some ideas in his mind and should also have backup plans for it.
Consumer Behaviour displays the online and mobile technology has allowed consumers to make faster and more informed decisions. I learn objectives and subjective like features and attributes, status and feelings of consumers that what a person do when he or she purchase a new product.
Consumer behaviour shows to personality of self-concept like Actual, Ideal. As well as i knew about perception from consumers behaviour. This chapter shows to culture of marketing and values, ideas and attitude.
No comments:
Post a Comment